The Pricing Equilibrium™
Recorded Seminar
Finally, A Clear Answer to
“What Should I Charge?”
In this recorded seminar, you’ll learn how to calculate your price using logic ... not fear or market guessing
The Problem With Pricing
Most business owners do not have a pricing system.
They have opinions.
They look at competitors and ask,
“What are others charging?”
They look at their costs and add a markup.
Or they pick a number that “feels right.”
Sometimes they raise the price when demand is high.
Sometimes they lower it when sales slow down.
But none of this is structured.
It is guessing.
Then The Stress Begins
You underprice.
You discount out of fear.
You work too much for too little.
Pricing feels heavy.
You don’t trust your number.
You keep changing it and hope the market accepts it.
But the truth is ... you don’t have a pricing system.
And without a system, pricing becomes anxiety.
Introducing: The Pricing Equilibrium™
For the first time ever, pricing is not a strategy.
It is an equation!
Most pricing advice gives you ideas.
“Charge more to look premium.”
"Charge less to sell more."
“Test different price points.”
That is strategy.
And strategy depends on opinion.
An equation does not.
Pricing Equilibrium™ gives you a number designed to sell out your available stock or capacity.
Not by pressure.
Not by discounting.
But by structure.
And here is what changes everything:
If sales slow down, you will know something important.
It is not the price.
For the first time, pricing stops being the suspect.
You remove doubt.
You stop asking,
“Is my price wrong?”
If there is a sales issue, you know it is marketing, messaging, or offer clarity.
Not pricing.
That clarity is powerful.
Strategies create experiments.
Equations create certainty.
Pricing Equilibrium™ turns pricing into a controlled decision.
Clear & Repeatable
Sold Out ... By Design!
In This Recorded Seminar,
You’re Going to Learn:
How to calculate your IDEAL price using a clear equation
How to set a number that fills your available spots or capacity ... without discounts
Why changing your price too often creates instability
How to remove pricing doubt from your business
How to know with confidence when pricing is not the problem
How to stop reacting to slow sales with panic or discounts
How to build a pricing structure you can use again and again
How to explain and defend your price calmly
How to create steady, predictable "sold-outs" by design
This is not theory.
You will leave with an equation to use every time.
And you will understand exactly how it works.
Pricing Equilibrium™ is NOT:
An economics lecture.
A motivational event.
A pricing “hack.”
Competitor-based positioning.
A cost + markup trick.
Pricing Equilibrium™ is:
A clear system to set your price.
A simple equation that gives you an ideal number.
A smart way to protect your profit.
A structured way to make pricing decisions.
What Makes This Different
There are thousands of economics & marketing books.
But very few translate theory into control
And almost NONE of them give you an operational pricing equation.
Pricing Strategies give direction.
Pricing Equilibrium™ gives a decision.
That is the difference.
The Core Result
You will stop questioning your price.
You will stop adjusting it out of fear.
You will stop wondering if you are too expensive ... or too cheap.
You will have one clear number.
A number built on structure.
A number that fills your capacity.
And if sales ever slow down, you will know this:
The price is not the problem.
That certainty changes how you run your business.
Pricing becomes calm.
And when pricing is calm, everything else becomes clearer.
Mohamed Tohami
Mohamed Tohami
Award-Winning Entrepreneur
Bestselling Author
Mohamed Tohami is an entrepreneur, writer, and mentor.
For more than 23 years, he has been building businesses, studying success,
and working closely with people who want to grow — in work and in life.
He built three companies, sold two of them, wrote six books, won six Stevie awards,
and spent years observing how success actually works in real life —
beyond theories, trends, and motivation.
His work focuses on clarity, not hype.
On simple principles, not complicated systems.
The ideas he shares come from lived experience, careful observation,
and years of private reflection — not from repeating what is already popular.
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